camden Town UNLIMITED WEBSITE

Website Design

Objective

Designing a website which represents the spirit of the young and energetic Camden Town Unlimited.

Role

  • Brand Identity Elements

  • Landing Page Design

  • Working closely with the developer

Tools

  • Adobe Photoshop

  • Adobe Illustrator

I was approached by Camden Town Unlimited for their website design. They wanted to showcase their projects and talk about what is going on in their Camden community in a "not so serious yet not too playful" way.
Initial Design
When I started working on the project, I realised the CTU branding only consisted of a main colour and the logo. They didn't have any branding guidelines, nor any font choices that they used regularly. I started with picking a few colours and a font to experiment with for the initial webpage designs.

Then I started to apply amendments that we decided upon in the meetings. Throughout the project I worked closely with a WordPress developer.
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